E-business Leader

Skelbimo nr. 58899, įdėtas: 2011-12-14 · Perskaitė: 154

INTOUCH Insurance - the Russian branch of a big international insurance compay RSA Group is looking for E-business Leader.
Salary would be discussed with a winner.

Responsibilities:

•This role is a senior director level with P&L responsibility for the online channel. E-Business director reports to Head of Direct/Marketing Director
•The Director of eBusiness is responsible for collaborating with cross-functional partners to manage all aspects of the eBusiness including business planning, content strategy and development, promotional campaigns and other online marketing, website design, customer service, web analytics and web technologies
•Serve as a liaison and primary point of contact within the eBusiness organization for cross functional partners acting as a project manager to evaluate, prioritize, develop, manage, implement and test eBusiness initiatives
•Participate in the development and execution of strategic and tactical business plans with other members of the cross functional team supporting the eBusiness strategy
•Develop and grow a cohesive team of internal and external personnel to effectively develop eBusiness solutions
•Manage the user experience of the website including site navigation, content development, sales funnel and promotional campaigns
•Develop and oversee the effective planning and execution of content across the websites and online marketing campaigns to ensure efficiency, accuracy and timeliness of all web content publishing
•Manage all aspects of web analytics related to eBusiness and communicate relevant information to team members, executive leadership and cross-functional partners
•Partner with key cross-functional teams to ensure all relevant organizational goals and implications are factored into eBusiness projects
•Generate and implement new sales and marketing initiatives to increase eBusiness sales and profitability
•Provide expertise on current eBusiness industry best practices. Consult on cross-functional projects to ensure eBusiness principles are incorporated
•Identify new areas of eBusiness opportunity beyond current organizational thinking
•Outstanding analytical skills, strong experience interpreting test results & drawing conclusions
•Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives

Candidate Requirements:

•The successful candidate will be an experienced, senior level digital marketing or e-Business professional and manager, and also well versed in managing stakeholders. You will be able to show tangible success in a similar role and have a track record of growing D2C businesses, with the numbers to back it up
•Proven leadership of large eBusiness projects
•Experience with B2C or B2B eBusiness depending on INTOUCH focus
•Extensive knowledge of e-Business technology and sophisticated analytics
•Your inspirational approach will ensure that INTOUCH/ RSA values are instilled in all members of the team and everyone is clear on both personal and company objectives.


Key competencies:

•Drive: A determination to succeed
•Self-starter: Able to operate without daily management
•Change Management: Evidence of transformation management from one business model or structure to another
•People Management: Must be able to manage large diverse groups of people
•Strategy & Planning: Ability to build, articulate and implement long term business strategy and plan
•Financial acumen: Ability to work with and understand financial business model (the ability to build such models is not required)
•Organisation: Ability to manage a wide range of diverse action plans simultaneously
•Hands-on Ability to make things happen